Jason Parkin is Founder, President and Chief Creative Officer of Compose[d], a digital and creative services agency. Getty There’s no question that retail was already in tough shape before the COVID-19 pandemic hit — Macy’s had closed 125 stores in February of this year, laying off an estimated 2,000 employees; Barney’s had already filed for bankruptcy, […]
Monthly Archives: June 2020
How to choose the best b2b platform
Transcript CHOOSING AN ONLINE WHOLESALE B2B PLATFORM An online wholesale B2B platform makes it easy for you as a business to easily connect with various product manufacturers, suppliers and distributors. The fashion market is not lagging behind and you can find a good platform where you can buy wholesale fashion items for your business. But […]
Amazon’s ‘Big Style Sale’ Gives Fashion Brands A Lifeline
E-commerce giant Amazon has delayed its annual Prime Day sale but is planning a clothing and fashion … [+] sale next week. Photographer: Jason Alden/Bloomberg © 2018 Bloomberg Finance LP You could call it Amazon’s “Not Yet Ready for Prime Day” sale. The e-commerce giant, which has postponed its annual Prime Day sale as it […]
Forever 21 Returns To The UK Market Online, Months After Administration
Shoppers walk past the Closing Down signs in the window of Forever 21 store on Oxford Street in … [+] London. (Photo by Steve Taylor/SOPA Images/LightRocket via Getty Images) SOPA Images/LightRocket via Getty Images Forever 21 has re-entered the U.K. and EU market today, just months after collapsing into administration, with a new online store […]
Livestreaming Set To Unlock Greater E-Commerce Spending In China
Live stream shopping is booming in China. China’s live streaming e-commerce sector generated RMB 433 billion (US$ 61 billion) in transactions in 2019, according to a report from third party data mining and analysis firm iiMedia Research Group. In 2020 livestream e-commerce revenue is expected to double to RMB 961 billion (US$ 136 billion), according […]
While the rest of fashion is moving online, Primark is sticking to its stores
On June 15, when non-essential retailers in England reopened for the first time since the country imposed a lockdown in late March, it unleashed a wave of pent up demand. At Primark, a Dublin-based clothing retailer, giant lines formed to enter its stores. For many shoppers eager to buy its super-cheap clothes, it was the […]
Preparing E-Commerce for the Post-COVID Bounce Back
COVID-19 has switched up life as we know it, and it’s unlikely to stop doing so for some time. E-commerce shopping is a perfect example of how things have changed, and in a number of ways. If you feel like Shopify has been dropping huge, disruptive news bombs practically each week now, you’re right! And […]
Stine Goya Considers Fashion After COVID-19
We, Team ATPB, are concerned about the crisis in the fashion industry during this time of uncertainty. Throughout this new series, Fashion After COVID-19, we will follow up with independent fashion designers who may have been previously featured in our Designer Spotlight series. We look forward to sharing their unique points of view about how […]
Rakuten Rewards Appoints Dana Marineau as Chief Marketing Officer
Former Credit Karma and Electronic Arts executive to lead next brand evolution of popular Cash Back platform SAN MATEO, Calif., June 16, 2020 /PRNewswire/ — Rakuten Rewards is pleased to welcome Dana Marineau, an award-winning marketing executive with deep expertise in brand positioning, marketing creativity and consumer loyalty, as chief marketing officer. Ms. Marineau will be […]
Where To Buy The Best Makeup Products Online
The last 10 years have seen so many beauty retailers pop up online, with each promising to offer the best brands for less. Having so many options to choose from has, in turn, made it difficult for the shoppers at home to make a good decision on where to buy cosmetics from. Luckily for you, […]